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Insights

What Insights is, the two ways to use it, and the consent required before these AI-powered features run

Insights turns your workspace data into answers. Powered by AI, it works from the same metrics, dimensions, and datasets your dashboards use, and responds to plain-language questions the way a colleague would, with written analysis and live charts.

You can ask it to:

  • Break down and compare campaign performance across any dimension.
  • Spot trends and unusual movements over time.
  • Rank your best and worst campaigns for a metric.
  • Summarize what happened over a period.

Insights is off until you turn it on. Because it processes your workspace data with AI, you opt in first: the first time you open it, you’re asked to consent to your data being processed by our AI assistant. Select Enable AI Insights to agree. No AI-powered feature runs before you do, and the same consent covers both the chat and scheduled insights.

Your consent governs how that data is handled. See the SEINō legal pages and the AI policy for what we process and why.

Both use the same assistant and the same data in your workspace; they differ in when they run and how you get the answer.